JUNE 24, 2015 | BY GINA ACOSTA

National food, beverage and household brands continue to lose their place in Americans’ shopping carts, according to a new survey.

Deloitte’s annual American Pantry Study of more than 354 brands across 34 product categories found that nearly three in four (73%) of consumer packaged goods categories show an overall decline in their status as “must have” brands.

http://www.retailingtoday.com/article/study-shoppers-leaving-national-brands-behind